Types Of Paper In Catalog Printing & Packaging Paper Suppliers

There are lots of things that are very important to brochure design. Your images need to be sharp and enticing. Your text and even the typeface you utilize for the text is essential. The cover page design and the design of your brochure's product pages all play crucial roles in creating a brochure that will bring in new consumers and sales.

However none of the important things pointed out above are more important than the type of paper you will select to print your catalog on. The "feel" of your catalog is very important to your possible clients. The longer they have your catalog in their hands, the more product they will buy. In this short article I will discuss some of the numerous paper choices you need to print your catalog on.

You need to choose if the cover will be the exact same paper as the rest of your catalog. Most of the times the cover will be of much heavier weight then the interior pages.

2nd you will need to choose layered or uncoated paper for printing your catalog. Coated paper is for the glossier layouts and uncoated is more cost-effective, however can still show your products well.

So you have 2 things to consider first, "Will it be shiny paper or not?", "Will my cover be the very same weight as the interior pages of my catalog?"

When you have actually addressed those two questions the next decision is what the weight of the paper will be. Paper typically is only picked for 80 pound. Not all paper is determined by weight.

Now the above is really over-simplified. There are other types of unique paper you can select from. There is textured paper, photographic paper, and other more costly paper to pick from if you are selling a expensive or high-end product.

When picking the paper your brochure will be printed on, there are also other more info considerations. Such as the method of printing you are going to select.

If you are going to have your brochure printed on a hot-set web press, then you can select uncoated or covered paper. A cold-set web press can not print on coated paper.

Then you can choose from any of the high quality papers they have available, if your printer utilizes a sheet-fed press. The same chooses printers that do digital printing.

It will depend a lot on the printer you select. You need to learn what kind of paper is available and you will wish to see samples of the paper to get a much better concept of which one you wish to print your brochure on. Ask your printer to recommend the different types of paper they think get more info will be the best for your brochure.

Here is a list of some of the types of paper your printer may have readily available for you to choose from or may have the ability to purchase for get more info you.

Four things identify the quality of the paper, opacity, finish, ppi, and brightness. (Pounds per inch) Brightness affects the contrast and sparkle of the paper. If a paper is too opaque, your text and images from one page will be seen through onto another page that your customer is attempting to read.

Ask your printer to provide you with samples or swatch pamphlets and a cost list for printing your catalog on the different kinds of paper before you decide. You know what your budget is and paper is just one of the expenses you need to consider.


None of the things mentioned above are more crucial than the type of paper you will select to print your catalog on. In this article I will go over some of the many paper options you have to print your brochure on.

There is textured paper, photographic paper, and other more pricey paper to select from if you are offering a pricey or high-end item.

If you are going to have your brochure printed on a hot-set web press, then you can select uncoated or covered paper. You require to discover out what type of paper is available and you will desire to see samples of the paper to get a better idea of which one you desire to print your brochure on.

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